Image recognition tools, data-trained to recognize objects by class, have evolved into neural networks that ‘learn’ as they go, such as recognizing that things with rubber bottoms, a leather or canvas upper, laces and other details all belong in the same category.

New York-based AI startup Clarifai is powering West Elm’s Pinterest AI function with a drag-and-drop online tool here users upload photos of specific items to train a classifier to recognize that item in other photos.

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